You're probably reading this on junk. And I'm not talking about newsprint - industry woes aside, that's high-quality stuff. But if you're on a computer or an iPad, and you're not plugged into an Internet jack in the wall? Junk, then.
But it's not your MacBook or your tablet that's so crummy. It's the spectrum it's using.
Spectrum, in the words of FCC Chairman Julius Genachowski, is the economy's "invisible infrastructure." It's the interstate system for information that travels wirelessly. It's how you get radio in your car, service on your cellphone and satellite to your television. It's also how you get WiFi.
But not all spectrum is created equal. "Beachfront spectrum" is like a well-paved road. Lots of information can travel long distances on it without losing much data. But not all spectrum is so valuable.
In 1985, there was a slice of spectrum that was too crummy for anyone to want. It was so weak that the radiation that microwaves emit could mess with it. So the government released it to the public. As long as whatever you were doing didn't interfere with what anyone else was doing, you could build on that spectrum. That's how we got garage-door openers and cordless phones. Because the information didn't have to travel far, the junk spectrum was good enough. Later on, that same section of junk spectrum became the home for WiFi - a crucial, multibillion-dollar industry. A platform for massive technological innovation. A huge increase in quality of life.
There's a lesson in that: Spectrum is really, really important. And not always in ways that we can predict in advance. Making sure that spectrum is used well is no less important than making sure our highways are used well: If the Beltway were reserved for horses, Washington would not be a very good place to do business.
But our spectrum is not being used well. It's the classic innovator's quandary: We made good decisions many years ago, but those good decisions created powerful incumbents, and in order to make good decisions now, we must somehow unseat the incumbents.
Today, much of the best spectrum is allocated to broadcast television. Decades ago, when 90 percent of Americans received their programming this way, that made sense. Today, when fewer than 10 percent of Americans do, it doesn't.
Meanwhile, mobile broadband is quite clearly the platform of the future - or at least the near future. But we don't have nearly enough spectrum allocated for its use. Unless that changes, the technology will be unable to progress, as more advanced uses will require more bandwidth, or it will have to be rationed, perhaps through extremely high prices that make sure most people can't use it.
The FCC could just yank the spectrum from the channels and hand it to the mobile industry. But it won't. It fears lawsuits and angry calls from lawmakers. And temperamentally, Genachowski himself is a consensus-builder rather than a steamroller.
Instead, the hope is that current owners of spectrum will give it up voluntarily. In exchange, they'd get big sacks of money. If a slice of spectrum is worth billions of dollars to Verizon but only a couple of million to a few aging TV stations - TV stations that have other ways to reach most of those customers - then there should be enough money in this transaction to leave everyone happy.
At least, that's some people's hope. Some advocates want that spectrum - or at least a substantial portion of it - left unlicensed. Rather than using telecom corporations such as Verizon to buy off the current owners of the spectrum, they'd like to see the federal government take some of that spectrum back and preserve it as a public resource for the sort of innovation we can't yet imagine and that the big corporations aren't likely to pioneer - the same as happened with WiFi. But as of yet, that's not the FCC's vision for this. Officials are more worried about the mobile broadband market. They argue (accurately) that they've already made more beachfront spectrum available for unlicensed uses. And although they don't say this clearly, auctioning spectrum to large corporations gives them the money to pay off the current owners. But even so, they can't do that.
"Imagine someone was given property on Fifth Avenue 50 years ago, but they don't use it and can't sell it," says Tim Wu, a law professor at Harvard and author of "The Master Switch." That's the situation that's arisen in the spectrum universe. It's not legal for the FCC to run auctions and hand over some of the proceeds to the old owners. That means the people sitting on the spectrum have little incentive to give it up. For that to change, the FCC needs Congress to pass a law empowering it to compensate current holders of spectrum with proceeds from the sale.
One way - the slightly demagogic way - to underscore the urgency here is to invoke China: Do you think it's letting its information infrastructure stagnate because it's a bureaucratic hassle to get the permits shifted? I rather doubt it.
Of course, we don't want the Chinese system. Democracy is worth some red tape. But if we're going to keep a good political system from becoming an economic handicap, there are going to be a lot of decisions like this one that need to be made. Decisions where we know what we need to do to move the economy forward, but where it's easier to do nothing because there are powerful interests attached to old habits. The problem with having a really good 20th century, as America did, is that you've built up a lot of infrastructure and made a lot of decisions that benefit the industries and innovators of the 20th century. But now we're in the 21st century, and junk won't cut it anymore.
bench craft company reviews'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
benchcraft company scam You're probably reading this on junk. And I'm not talking about newsprint - industry woes aside, that's high-quality stuff. But if you're on a computer or an iPad, and you're not plugged into an Internet jack in the wall? Junk, then.
But it's not your MacBook or your tablet that's so crummy. It's the spectrum it's using.
Spectrum, in the words of FCC Chairman Julius Genachowski, is the economy's "invisible infrastructure." It's the interstate system for information that travels wirelessly. It's how you get radio in your car, service on your cellphone and satellite to your television. It's also how you get WiFi.
But not all spectrum is created equal. "Beachfront spectrum" is like a well-paved road. Lots of information can travel long distances on it without losing much data. But not all spectrum is so valuable.
In 1985, there was a slice of spectrum that was too crummy for anyone to want. It was so weak that the radiation that microwaves emit could mess with it. So the government released it to the public. As long as whatever you were doing didn't interfere with what anyone else was doing, you could build on that spectrum. That's how we got garage-door openers and cordless phones. Because the information didn't have to travel far, the junk spectrum was good enough. Later on, that same section of junk spectrum became the home for WiFi - a crucial, multibillion-dollar industry. A platform for massive technological innovation. A huge increase in quality of life.
There's a lesson in that: Spectrum is really, really important. And not always in ways that we can predict in advance. Making sure that spectrum is used well is no less important than making sure our highways are used well: If the Beltway were reserved for horses, Washington would not be a very good place to do business.
But our spectrum is not being used well. It's the classic innovator's quandary: We made good decisions many years ago, but those good decisions created powerful incumbents, and in order to make good decisions now, we must somehow unseat the incumbents.
Today, much of the best spectrum is allocated to broadcast television. Decades ago, when 90 percent of Americans received their programming this way, that made sense. Today, when fewer than 10 percent of Americans do, it doesn't.
Meanwhile, mobile broadband is quite clearly the platform of the future - or at least the near future. But we don't have nearly enough spectrum allocated for its use. Unless that changes, the technology will be unable to progress, as more advanced uses will require more bandwidth, or it will have to be rationed, perhaps through extremely high prices that make sure most people can't use it.
The FCC could just yank the spectrum from the channels and hand it to the mobile industry. But it won't. It fears lawsuits and angry calls from lawmakers. And temperamentally, Genachowski himself is a consensus-builder rather than a steamroller.
Instead, the hope is that current owners of spectrum will give it up voluntarily. In exchange, they'd get big sacks of money. If a slice of spectrum is worth billions of dollars to Verizon but only a couple of million to a few aging TV stations - TV stations that have other ways to reach most of those customers - then there should be enough money in this transaction to leave everyone happy.
At least, that's some people's hope. Some advocates want that spectrum - or at least a substantial portion of it - left unlicensed. Rather than using telecom corporations such as Verizon to buy off the current owners of the spectrum, they'd like to see the federal government take some of that spectrum back and preserve it as a public resource for the sort of innovation we can't yet imagine and that the big corporations aren't likely to pioneer - the same as happened with WiFi. But as of yet, that's not the FCC's vision for this. Officials are more worried about the mobile broadband market. They argue (accurately) that they've already made more beachfront spectrum available for unlicensed uses. And although they don't say this clearly, auctioning spectrum to large corporations gives them the money to pay off the current owners. But even so, they can't do that.
"Imagine someone was given property on Fifth Avenue 50 years ago, but they don't use it and can't sell it," says Tim Wu, a law professor at Harvard and author of "The Master Switch." That's the situation that's arisen in the spectrum universe. It's not legal for the FCC to run auctions and hand over some of the proceeds to the old owners. That means the people sitting on the spectrum have little incentive to give it up. For that to change, the FCC needs Congress to pass a law empowering it to compensate current holders of spectrum with proceeds from the sale.
One way - the slightly demagogic way - to underscore the urgency here is to invoke China: Do you think it's letting its information infrastructure stagnate because it's a bureaucratic hassle to get the permits shifted? I rather doubt it.
Of course, we don't want the Chinese system. Democracy is worth some red tape. But if we're going to keep a good political system from becoming an economic handicap, there are going to be a lot of decisions like this one that need to be made. Decisions where we know what we need to do to move the economy forward, but where it's easier to do nothing because there are powerful interests attached to old habits. The problem with having a really good 20th century, as America did, is that you've built up a lot of infrastructure and made a lot of decisions that benefit the industries and innovators of the 20th century. But now we're in the 21st century, and junk won't cut it anymore.
benchcraft company portland or'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
bench craft company reviews[reefeed]
benchcraft company scam
bench craft company reviews'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
benchcraft company scam You're probably reading this on junk. And I'm not talking about newsprint - industry woes aside, that's high-quality stuff. But if you're on a computer or an iPad, and you're not plugged into an Internet jack in the wall? Junk, then.
But it's not your MacBook or your tablet that's so crummy. It's the spectrum it's using.
Spectrum, in the words of FCC Chairman Julius Genachowski, is the economy's "invisible infrastructure." It's the interstate system for information that travels wirelessly. It's how you get radio in your car, service on your cellphone and satellite to your television. It's also how you get WiFi.
But not all spectrum is created equal. "Beachfront spectrum" is like a well-paved road. Lots of information can travel long distances on it without losing much data. But not all spectrum is so valuable.
In 1985, there was a slice of spectrum that was too crummy for anyone to want. It was so weak that the radiation that microwaves emit could mess with it. So the government released it to the public. As long as whatever you were doing didn't interfere with what anyone else was doing, you could build on that spectrum. That's how we got garage-door openers and cordless phones. Because the information didn't have to travel far, the junk spectrum was good enough. Later on, that same section of junk spectrum became the home for WiFi - a crucial, multibillion-dollar industry. A platform for massive technological innovation. A huge increase in quality of life.
There's a lesson in that: Spectrum is really, really important. And not always in ways that we can predict in advance. Making sure that spectrum is used well is no less important than making sure our highways are used well: If the Beltway were reserved for horses, Washington would not be a very good place to do business.
But our spectrum is not being used well. It's the classic innovator's quandary: We made good decisions many years ago, but those good decisions created powerful incumbents, and in order to make good decisions now, we must somehow unseat the incumbents.
Today, much of the best spectrum is allocated to broadcast television. Decades ago, when 90 percent of Americans received their programming this way, that made sense. Today, when fewer than 10 percent of Americans do, it doesn't.
Meanwhile, mobile broadband is quite clearly the platform of the future - or at least the near future. But we don't have nearly enough spectrum allocated for its use. Unless that changes, the technology will be unable to progress, as more advanced uses will require more bandwidth, or it will have to be rationed, perhaps through extremely high prices that make sure most people can't use it.
The FCC could just yank the spectrum from the channels and hand it to the mobile industry. But it won't. It fears lawsuits and angry calls from lawmakers. And temperamentally, Genachowski himself is a consensus-builder rather than a steamroller.
Instead, the hope is that current owners of spectrum will give it up voluntarily. In exchange, they'd get big sacks of money. If a slice of spectrum is worth billions of dollars to Verizon but only a couple of million to a few aging TV stations - TV stations that have other ways to reach most of those customers - then there should be enough money in this transaction to leave everyone happy.
At least, that's some people's hope. Some advocates want that spectrum - or at least a substantial portion of it - left unlicensed. Rather than using telecom corporations such as Verizon to buy off the current owners of the spectrum, they'd like to see the federal government take some of that spectrum back and preserve it as a public resource for the sort of innovation we can't yet imagine and that the big corporations aren't likely to pioneer - the same as happened with WiFi. But as of yet, that's not the FCC's vision for this. Officials are more worried about the mobile broadband market. They argue (accurately) that they've already made more beachfront spectrum available for unlicensed uses. And although they don't say this clearly, auctioning spectrum to large corporations gives them the money to pay off the current owners. But even so, they can't do that.
"Imagine someone was given property on Fifth Avenue 50 years ago, but they don't use it and can't sell it," says Tim Wu, a law professor at Harvard and author of "The Master Switch." That's the situation that's arisen in the spectrum universe. It's not legal for the FCC to run auctions and hand over some of the proceeds to the old owners. That means the people sitting on the spectrum have little incentive to give it up. For that to change, the FCC needs Congress to pass a law empowering it to compensate current holders of spectrum with proceeds from the sale.
One way - the slightly demagogic way - to underscore the urgency here is to invoke China: Do you think it's letting its information infrastructure stagnate because it's a bureaucratic hassle to get the permits shifted? I rather doubt it.
Of course, we don't want the Chinese system. Democracy is worth some red tape. But if we're going to keep a good political system from becoming an economic handicap, there are going to be a lot of decisions like this one that need to be made. Decisions where we know what we need to do to move the economy forward, but where it's easier to do nothing because there are powerful interests attached to old habits. The problem with having a really good 20th century, as America did, is that you've built up a lot of infrastructure and made a lot of decisions that benefit the industries and innovators of the 20th century. But now we're in the 21st century, and junk won't cut it anymore.
benchcraft company portland or
benchcraft company scam'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
benchcraft company portland or
benchcraft company scam'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
benchcraft company portland or'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
benchcraft company scam'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
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benchcraft company scam bench craft company reviews'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
benchcraft company scam
Can You Make Money On The Internet?
You've seen the ads all over the
Internet about how you too can be making money right now On-line and
you just can't help wondering if there is any truth to it.
The simple answer is yes, but there is
a caveat or two or a thousand that you need to know before you start
spending any money on the expert or "guru" advertising his/her
latest 'road to riches' scheme.
The truth is that there is a lot of
money to be made on the Internet and there are folks who make their
living, and a good living at that, on the Internet but there is
something that you need to know. No matter what you have been told or
what you have heard, making money on the Internet is hard work.
Let me repeat that, making money
on-line is hard work and it is not uncommon for the true Internet
marketers to spend eight, ten, twelve or more hours on-line working
hard to make that money.
So if your question is whether you can
make money on-line then the answer is yes but please don't think for
one second that you're going to set up one website, submit it to
Google and a week later you'll be lying on a beach drinking a fruity
rum based drink. That is not going to happen and I don't care who
says what to the contrary.
For example, if you are reading this
article then you are helping me earn a couple of cents and with any
luck a few million of your closest friends will find this article
enticing enough to read it. Each one of them will maybe help me earn
a typical days wages two cents at a time.
What you need to keep in mind is that
this article didn't write itself. There is a real life human being
who had to sit down, think of a subject to write about and then start
the actual writing. Then there are revisions and corrections to make
which combined can easily eat up an hour or two (if you're a pro at
writing articles) and even then there is no assurance that any
On-line content company such as Associated Content will want to use
my article.
It's the same thing with all forms of
Internet marketing and until you start making enough money to start
outsourcing some of your work then that beach and rum based drink are
a long way off.
So lets look at some of the ways that
people do make money on-line and at the end of this article I'll tell
you what the easiest way of making money on-line is and it's
something that you can start doing right now.
As you've already guessed, among other
things, I'm a freelance writer. Whether I'm a good writer or not is
debatable but that is one of the ways that I make some portion of
money on the Internet.
As I already said, I have to think of a
subject to write about, I have to sit down and write my article in
such a way so as to hold the attention of my potential readers and I
have to hope that some on-line content company or blog will be
willing to either buy the article from me or pay me residuals based
on how many people read or click on my article.
There are people out there that try to
use nefarious means to rewrite or "spin" existing articles and
then try and pass them off as new or fresh content but honestly those
folks don't get very far and those that manage to do a good job of
"spinning" existing articles spend at least as much effort on
their task as I don on writing one original article. So I do not
recommend the nefarious method. I do however recommend article
writing if you enjoy writing. It might not make you rich but it can
be very fulfilling.
Next we have affiliate marketing and in
essence affiliate marketing sounds like a no-brainier. Sign up with
some big companies that have popular products, set up a website and
start placing that companies ads all over your site then wait for the
money to start rolling in.
Sorry, it doesn't work that way and if
that is your idea of affiliate marketing then perhaps it isn't for
you.
The truth is that in order to do
affiliate marketing you need a website that gets a lot of traffic to
it. Nobody is going to go to a website that only displays a couple of
banner ads and little else. You need to create or generate content
for your website that is interesting enough to the average Internet
user so that he or she will want to visit your website again and
again. Hopefully, during one of those visits that person will notice
and click and buy one of the products that you are marketing for that
company.
So there you are again, you're either
writing articles for, this time, your own website with the hopes that
you can entice folks to come to your website to read what you have to
say. You don't have to be restricted to writing, you can do videos or
you can post your photo's or share recipes or whatever. The point is
that you have to work hard to create content for your website in
order to have the traffic that may potentially click on your banner
ads.
Oh, then you have to worry about
getting a good placement on Google and other search engines. That's a
full time job in itself and not something I even want to attempt to
touch upon for the purposes of this article.
Lets say that you are ranking well on
the search engines, you still have to find other websites to exchange
links with in order to stay in good favor with those same search
engines. How can people come to your site if they can't easily find
you.
There are multitudes of ways to make
money on the Internet but the description above pretty much covers a
majority of them. Whether you set up a website to sell your own
products or to display your affiliates ads, you have to work at it to
get the traffic to your website.
Some less scrupulous marketers try and
take shortcuts to acquiring traffic by spamming thousands or millions
of emails but there are laws against that and even if you were to
take precautions, no I'm not going to tell you how to take
precautions, you still run a huge risk of being hauled into court.
Best case scenario is that you'll get fined and worst case scenario
is that you'll go to jail for an extended vacation.
I highly recommend not even considering
spamming as any small gains it may get you will be dwarfed by the
fines and penalties which will eventually catch up to you.
Now there are literally hundreds of
niche's that can make you money. In fact, there are so many niche's
that I would know where to start listing them all.
I did say at the start of this article
that I would tell you what the "easiest" way to make money on the
Internet was. Well, it's something that has been around for a while
and I'm sure you've heard of it. eBay is the answer, there are plenty
of people making a very good living on eBay every day, day in and day
out, 365 days per year.
I'm not advertising for eBay mind you,
and you should be aware that it isn't exactly easy running an eBay
based business either. Yet whether you sell things you have around
the house and just don't need any longer or you actively seek out
products to sell it's still work and it's by no means a 'quick buck'
but it's something you can start doing right now. You may even
discover that you enjoy having a part-time eBay business.
I don't want to turn anyone off to the
idea of making money or even a living on the Internet, it's possible
and many people do it.
The purpose of this article is rather
to tell you honestly what it's like to be an Internet marketer of any
type. It's hard work, it can mean long hours and it can seem like you
just can't seem to get ahead.
No matter what you decide to do here is
my advice to you. Don't buy any 'Make Money On-line" programs or
classes. They are only in the business of selling dreams that they
know you'll never reach with their systems.
By all means use Google and seek out
information on On-line marketing. Find some message boards where
other marketers discuss many different aspects including strategy.
You'll learn more from these forums then you'll ever learn from any
"Guru".
Don't be discouraged, you can make
money On-line and it doesn't have to cost you a single red cent to
start. Get a free blog, or free website. Sign up with an Affiliate
and start trying different things to attempt to get traffic to your
site.
Remember, you can test the waters of
On-line marketing entirely for free and you can certainly practice
building a converting traffic stream for your website entirely for
free.
Here's a hint, set up a MySpace page
and sign up for as many social-bookmarking sites that you can and
keep submitting every new page and every change to your website to
these social Web 2.0 sites.
Use the blog feature built into MySpace
to post new and up to date information about your website, what it's
about, what has changed, what content you've added, etc. etc. etc.
So the truth is if anyone is promising
you a "Rose Garden" then they are selling you a bunk because if
it were all that easy everyone would be On-line doing all forms of
marketing. There is no such thing as 'Easy Money' so put those
thoughts out of your head right now.
THIS PART IS IMPORTANT:
Whatever you do, don't ever buy a pre-made, 'turnkey', ready to earn
thousands of dollars, websites. This trick is as old as the Internet
and the site you end up buying won't earn you a dime unless you know
how to modify it heavily and if even then it's still not likely.
You'll have problems with technical support from the company you
bought your site from and it will turn into a very expensive lesson,
that frankly, I don't think you want to experience as it will likely
cost you between $1500-$10,000 easily.
However, if you want to make some money
right away then I still recommend selling some stuff you no longer
need on eBay. If for no other reason then to get a taste for how
everything works. Who knows, someone might pay you handsomely for
those golf-clubs you haven't touched in two years.
What makes eBay such a good choice in my opinion? Well, the thing that eBay has plenty of already is traffic of people. These people are already actively looking to buy something and based on the quantity of people that use eBay every day, you are very likely to successfully auction off whatever you're wanting to sell.
By: Rob Korczak
big seminar 14'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
big seminar 14'The Daily,' unveiled on Wednesday, combines print, video and graphics.
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Given that some economists still debate the root causes of the Great Depression, little wonder that a multitude of competing stories still vies for affirmation as explanation for the financial crisis of 2008.
big seminar 14
